Millennial Mama

Founded by Aisha Baker, Millennial Mama is a platform educating and reaching out to millennial mothers through events across South Africa.

Client: Aisha Baker
Date: 2020
Services: Branding, Logo Design

Project Scope

The brief was to create a playful but sophisticated logo that could live next to Baked Online as a sister brand. We decided to carry the new Baked Online identity system in to Millennial Mama to keep the two brands closely aligned.

The logo was created using a custom and hand-drawn typeface with curved lines to add a decorative, dynamic and feminine element.

Want to talk to us about your logo or website?